ABOUT ME

The person behind
the structure.

My work in Product Development brings together systems thinking, UX research, applied analysis, and product logic. I look for patterns in how people and systems behave, then use what I learn to shape clearer workflows, decisions, and digital experiences.

Three-panel collage showing a workspace, gaming setup, and travel journal, representing how I think, recharge, and stay rooted in culture.
Three-panel collage showing a workspace, gaming setup, and travel journal, representing how I think, recharge, and stay rooted in culture.

MY STORY

How IT support shaped the way I build

I started my career in technical support and operations, spending more than 10 years investigating issues, tracing patterns, and seeing how people move through tools and workflows in real situations, not just how a process says they should.

That foundation shaped everything that came after. When I moved into UX research and data analysis, I brought the same instinct: find where the friction is, understand why it is there, and build something that resolves it.

Today, I bring that thinking into Product Development, using research, product logic, workflows, prototyping, testing, and structured evaluation to help turn ideas into functional digital products and experiences.

Structure isn’t the opposite of creativity. It’s what makes creativity usable.

- How I approach every project

Decorative quotation mark graphic.
Decorative quotation mark graphic.

Background

Where the experience comes from

2025 – Present

Velacanto & Co.

Product Development

Developing concept-driven digital products through research, requirements, product logic, user flows, prototyping, testing, and refinement, turning early ideas into clearer, more functional experiences.

2024 – 2025

CareerFoundry

Applied Analytics Projects

Completed analytics projects across behavioral, public health, gaming, grocery, fertility, and sales datasets, focusing on patterns, structure, and clear insight delivery.

2023 – 2024

UCF + Velacanto & Co.

UX/UI Designer

Worked with a small business stakeholder to evaluate website usability, content structure, and platform functionality, improving clarity, navigation, and user flows through research, testing, and design recommendations.

2016 – 2023

Service Corporation International

Technical Support Analyst

Investigated recurring system issues across 3,000+ devices, documented root causes, improved internal knowledge resources, and supported crisis recovery operations between U.S. leadership and local teams in Puerto Rico.

The feedback that matters

  • “Yarisel consistently demonstrated strong problem-solving skills and a positive, professional attitude. She adapted to different challenges and found effective solutions.”

    Ben Gallardo
    Team Lead, Service Corporation International

  • “She approaches UX with a user-first mindset and
    backs it up with strategic thinking grounded in research, data, and intention.”

    Caliste Tayler
    Career Coach, CareerFoundry

  • “Yari brings a clear passion for designing thoughtful, user-centered experiences. Her creativity and attention to detail make her a valuable asset to any team.”

    Nikhil Desai
    Automation Engineer

  • “Her creativity and ability to think outside the box made a significant impact on our project. She was receptive to feedback, making collaboration seamless.”

    Joy Widger
    UX Design Program Collaborator

OUTSIDE OF WORK

The person behind the portfolio

GAMING

RPGs, cozy games, and tabletop strategy are usually where I end up after work. I like figuring out how the pieces fit together, whether that means learning the rules, building a character, or getting completely lost in the story.

BILINGUAL BY LIFE

I move between English and Spanish often, which makes me notice how tone, context, and language shape the way people understand information.

Got something worth structuring?

Got a messy system, unclear workflow, or idea that needs more clarity?

Get in touch
See my work